McCarthy wins bronze for Innovation Precinct identity at NZ’s Best Design Awards

Design agency McCarthy won a bronze at NZ’s Best Design Awards for the Innovation Precinct Small Scale identity work that was commissioned through ChristchurchNZ.

The Best Design Awards provide an annual showcase of excellence in graphic, spatial, product, interactive and motion design. The awards show the high standard of design excellence in New Zealand and overseas, celebrating what the industry can achieve and acknowledging the collective strength of their community.

The Innovation Precinct needed a brand, wayfinding system, visual language and website to highlight the key area they hold in the CBD. The lines and shapes echo the ever-changing tech world mixing innovation, work and play.

Congratulations to McCarthy who were amongst some touch competition this year, and to all the 2017 winners.

Visit www.bestawards.co.nz to see all the 2017 winners.